Edgetech I.G. Launches Green Campaign

Responding to this growing need for sustainable products, Edgetech I.G. recently launched the SustainaView window technology marketing campaign designed to provide education about the many environmental benefits of Super Spacer, a warm-edge window product.

According to Erin Johnson, director of marketing for Edgetech I.G., “The SustainaView campaign provides tools to help our customers sell their energy-efficient, sustainable products containing Super Spacer.”

The SustainaView marketing campaign features product literature, a DVD, posters and window labels—soon to be followed by a customized Web page. Among the product literature is a full-color brochure that discusses how windows made with SustainaView technology help homeowners cut energy costs, while ensuring their new window systems will stand the test of time…

“Going green is more than buying energy efficient products. It’s about buying products with proven performance that will not only save energy now, but will continue to perform for many years—keeping windows in place longer and out of landfills,” Johnson says. “Products made with Super Spacer have some of the lowest seal failure rates in the industry and it’s important that our customers have the tools to relay this important message to homeowners.”

All SustainaView literature and much of Edgetech’s other literature are produced using waterless printing on Forest Stewardship Council (FSC) certified paper. Waterless printing has the ability to produce high quality prints in the most sustainable and environmentally friendly way possible. The paper certified by the FSC is a distinction available to companies and organizations that produce or sell qualified forest-friendly products.

CLICK HERE for more information.

In an effort to serve the needs of the door and window industry, DWM magazine has launched a section on its website, e-Green, specifically devoted to energy and environmental information targeting the industry. The site is sponsored by Edgetech IG.

Looking for the latest information on the United States Energy Star program? Go to e-Green. Want to know what Canada is doing in terms of Energy Star proposed changes? Go to e-Green. Want to find energy-related links? Go to e-Green. The site also includes profiles of door and window manufacturers who have made environmental issues a priority in their plants. Viewers will also find profiles of particular products that have an environmental slant.

CLICK HERE to visit the site.

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