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Viracon Announces New Sample Box Design
Glass
fabricator Viracon is going greener. While its glass coatings and
assemblies can make significant contributions to buildings' sustainability,
the company is making further strides to reduce its own environmental
impact by redesigning its sample boxes. The new design of the containers
incorporates 100 percent recyclable water-based inks and 60 percent
post-consumer waste products. In addition, viewing instructions
are printed directly on the inside cover rather than on a separate
document.
"We send out between 15,000 and 18,000 samples boxes per year
for our 12-by-12 samples," says Christine Shaffer, marketing
manager at Viracon. "That's nearly 55,000 glass samples. In
the past, the samples were packed with a non-recyclable material.
Because as a company, we're doing everything we can to minimize
our environmental footprint, we decided to get rid of the foam material
and are now using either cardboard or a recycled polyethelene material."
Viracon's samples will now come in custom cardboard boxes. All box
materials, including the glass samples, are now recyclable.
"This means we'll be keeping thousands of foam pieces out of
landfills around the country," says Shaffer. "It was a
small change for us, but we're hoping it will make a big difference."
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